Local SEO is a search engine optimization (SEO) strategy that makes your business more noticeable in Google, Yahoo, and Bing local search results.
Local SEO may help any business that has a physical location or serves a specific geographical region. it will help bring more customers to your shop, allowing you to start generating more sales, whether you’re a brick-and-mortar or service provider.
What is a local search?
When anyone types a question into Google with a local purpose, it’s called a local search. For example, ‘ Burger near me’, ‘Burger takeout New York’, or, if their geolocation is available to Google, just ‘Burger takeout’.
Local search ads?
Local search ads are a way for businesses to be featured and stand out within the local results section of a Google search. When a user is looking for a specific service near their location, they may see advertisements that show your location, phone number, hours, and reviews
Smart phones now dominate search in the world we live in. You can use mobile search to locate nearby businesses, get directions, and even call them without having to visit their website. And, since most mobile searches show local results, Google + optimization is more essential than ever. Let our experienced SEO team help you take control of your market’s local search results.
Who is local SEO for?
Local SEO is for any business that has a physical location where it greets customers or any business that serves a set local geographic area. Local brick-and-mortar stores like restaurants, bars, laundromats, Plumbers, Pet services, motorcycle servicing, car servicing, doctors’ surgeries, dentist, law offices, beauty parlour, salon, and grocery stores are all businesses that should be using local SEO.
Benefits of Local SEO
- You gain more visibility online.
- Improvement of traffic for the most relevant searches.
- Build links with nearby businesses.
- Gain possible repeat customers.
- Reduce advertising costs.